Marketing Manager

Alley is seeking an experienced marketing professional to accelerate our
growth in established sectors — such as news media and large-scale
nonprofit organizations — and to help us expand into new ones. Qualified
applicants will have previous experience on a marketing team, with an
emphasis on content marketing, preferably in a digital agency or other client
services environment. They will have a clear understanding of the client
services business as well as awareness of industry trends in both the news
media and non-profit sectors. They will work with Alley’s executive team to
implement a content marketing strategy across social media, the company’s
website, and events to maximize our sales and attract talented co-workers to
the firm.

Alley is an equal opportunity employer and we seek to increase diversity in
the tech industry. We encourage applications from women, Black people,
indigenous people, people of color, LGBTQIA+ people, disabled people, and
other communities traditionally underrepresented in this field. To learn more
about how Alley values diversity, equity, and inclusion (DEI), read our DEI
pledge.

For information on our hiring process and what it’s like to work at Alley,
please check out our FAQ. If you have any questions about our hiring process,
please contact us at hiring@alley.co [2].

Responsibilities
* Be Alley’s chief storyteller — work with executive leadership to
develop our brand voice, maintain close contact with our project teams about
our work, and translate what we do into compelling thought leadership
* Write case studies, blog posts, and other marketing content
* Create Alley’s content calendar and manage writing assignments
* Be an expert on our agency’s value proposition, industry, services, and
competitors; supporting the strategy team with market and client research
* Develop effective marketing initiatives that attract new clients to Alley
* Work with the hiring team to develop communications and strategies that
attract talented team members to Alley
* Implement and interpret Alley’s marketing automation tools and analytics
– social, web traffic, email marketing, etc. — to maximize the value of
our marketing efforts
* Find and recommend speaking engagements and leadership opportunities for
Alley’s partners and team members
* Represent Alley at marketing events
* Help program and produce Alley public events such as our regular webinars,
Alley Sessions
* Manage Alley’s social media presence on Twitter and LinkedIn

Qualifications
* You have experience in marketing strategy and content marketing, preferably
at a client services company
* You have strong and efficient writing and copyediting skills
* You are well-organized and a great communicator
* You are self-motivated and enthusiastic about our work
* You have a strong attention to detail
* You take a team-oriented approach to your work

Benefits
* Competitive salaries: We recognize several levels of career progression in
marketing and tie compensation to those levels corresponding to seniority and
experience. We are currently searching for a mid-level Marketing Manager with
a starting salary in the range of $80k-$100k. If you consider yourself to be
at a higher level, we still encourage you to apply and can discuss additional
opportunities with you!
* Medical, dental and vision benefits
* 401k with company matching
* Profit sharing
* Monthly lunch allowance
* Flexible schedules: We do not limit vacation or sick time. We trust our
team members to get their work done and take the time off they need to
recharge.
* Remote-first: We are a fully distributed company, meaning we don’t have a
set work location.
* Team members can choose to work from home or from a co-working space.
We’ll furnish your home office or rent you a co-working space.

Recruiters: Please do NOT contact us about this job. All hiring duties at
Alley are carried out by our staff.